How can Businesses Integrate Licensed Background Music Directly with their Digital Signage Platform?
The Custom Channels platform now connects licensed business music directly with digital signage platforms, letting AV integrators manage audio and visuals from one system instead of separate tools. Featured in Digital Signage Today, the integration eliminates extra music players and licensing steps for multi-location deployments. A January feature published by Digital Signage Today highlights how Custom Channels is part of a broader shift in how music and digital signage platforms work together. The article covers an integration that lets licensed business music connect directly with signage environments. This reflects how AV ecosystems are becoming more unified.
Historically, music and signage have lived in separate systems. Screens handled visuals and messaging, while music was often added later as a standalone layer. As AV environments evolve, those boundaries are starting to disappear.
Why Are AV Integrators Adding Licensed Music to Digital Signage Builds?
Beyond this specific integration, the coverage points to a larger industry trend. AV buyers increasingly expect music to function as part of the same infrastructure that supports digital signage, displays, and content management systems.
This represents a significant step forward for Custom Channels. Moving from traditional business music delivery to an integration-first approach reflects how physical environments are changing. Music now needs to work alongside signage platforms in a way that is intentional, licensed, and designed specifically for business use.
Built for Integrators and Signage Platforms
The integration that Digital Signage Today featured shows how Custom Channels works directly with AV integrators and digital signage companies. Instead of asking partners to adapt consumer-style music tools, the approach is built around the realities of professional AV environments.
Our music is licensed, curated by humans, and designed to operate reliably within larger systems. This allows signage platforms and integrators to offer music as part of a cohesive solution. Rather than treating it as a separate service, they can now create an integrated experience.
Connecting Sound Across Business Environments
Looking ahead, as signage networks expand across restaurants, retail locations, hospitality spaces, and other commercial environments, consistency matters. Music becomes another element that needs to scale cleanly across locations, screens, and systems.
That’s exactly where Custom Channels Pro comes in. Designed for professional deployments, Pro connects licensed business music with AV and signage platforms in a way that supports integration, control, and long-term use.
You can read the full Digital Signage Today article here:
Signage Studio Integrates with Custom Channels Music Streaming
FAQs
Can I integrate music into my digital signage system?
Yes. Custom Channels connects licensed music directly to compatible digital signage platforms, allowing AV integrators and operators to manage audio and visual content through a unified system. This eliminates the need for separate music players or additional licensing agreements and ensures that music plays in sync with on-screen content.
What is an integrated music and signage system?
An integrated music and signage system combines licensed background music and digital display management into a single connected platform. For multi-location businesses, this means consistent audio and visual branding across every site, managed remotely from one dashboard. Custom Channels provides the licensed music layer that connects to existing digital signage infrastructure.
Written by: Kurt Oleson, COO, Custom Channels
